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Why-are-Chatbots-a-Great-Tool-for-Strategically-Using-Marketing-Automation-and-AI

Why are Chatbots a Great Tool for Strategically Using Marketing Automation and AI?

Chatbots and AI are great tools for strategically using marketing automation and AI. In the era of digital marketing, businesses are constantly working to discover innovative ways to attract more traffic from customers. For this purpose, they tend to optimize their marketing strategies. Chatbots can be one of the most powerful tools that leverage AI to automate and advance various marketing functions.